Explainer Academy Media and Blogger Kit

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Explainer Academy Basics:

  • Founded: 2016
  • Ownership: Common Craft, owned and operated by Lee and Sachi LeFever
  • Headquarters: Seattle, WA, USA
  • Website: explaineracademy.com
  • Instructor: Lee LeFever (wikipedia)
  • Target Market: Professionals who depend on clear communication.
  • Offering: Two self-paced courses, available independently or as a bundle.

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Instructor Photo

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Lee and Sachi LeFever of Common Craft

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Explainer Academy Fact Sheet

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Explainer Academy

Lee LeFever


Instructor Bio:

Lee LeFever believes in the power of clear, effective explanations. He is the founder of Common Craft, an international keynote speaker and author of The Art of Explanation (Wiley, 2012). He is also credited with inspiring the online "explainer" video industry. In his work, he's helped companies such as Google, Intel, LEGO and Ford to explain their products. His explainer videos have been viewed over 50 million times and licensed to professionals and organizations in over 50 countries. He lives in Seattle with his wife and business partner Sachi.

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